Like with Blackpink’s achievement, this might characterize precise, pure views. YouTube stopped counting paid advert views in direction of 24-hour tallies in September 2019, reducing the chances that labels will artificially inflate figures.

This perhaps gained’t end the hunt for short-term YouTube domination. Labels want to brag about 24-hour view counts, and there’ll seemingly be further strategies to drum up hype for a model new music video. Nonetheless, the achievement does current that YouTube nonetheless has a great deal of room to develop — even when it’s restricted to South Korean megastars.

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